Guangdong Weguard Construction Technology Co., Ltd.
Address: Baishe Xiashe Industrial Zone, Hongxing Village, Guanyao, Shishan Town, Nanhai District, Foshan City, Guangdong Province
The society continues to advance and develop, people's living standards are increasing, the living environment needs to be naturally improved, and life is raised to a higher level. In the decoration of the house, the doors and windows are not listed, especially the fire door and window industry is gradually growing, the market competition is intensifying, and the focus of the product circulation process is gradually turning to the consumer-centric, and the buyer becomes the market leader. When developing a strategy, door and window enterprises cannot blindly formulate from their own perspective, while ignoring consumer demand, so as not to lose market initiative and be abandoned by consumers.
Paying attention to consumer demand is the fundamental development of door and window enterprises
The door and window market is increasingly competitive, and door and window companies want to stand out. In addition to improving the function and performance of door and window products, they also need to enhance services and increase the experience of door and window products. For example, consumers who purchase fire door and window products tend to buy offline, mainly because consumers pay more attention to the actual experience. Therefore, the door and window as the offline sales should have strong service quality and provide consumers with quality products and services.
The door and window industry continues to be hot, allowing more people to see profit points, large and small enterprises are constantly emerging, attempting to share a piece of the industry boom, resulting in oversupply in the door and window market, becoming a buyer's market, and buyers occupy a favorable position in market transactions. . In the past, door and window enterprises may be able to occupy a certain position in the market by relying on their own advantages and ignoring consumer demand. However, nowadays, only by placing consumer demand in the first place can we stand firm and survive.
Strengthening technological innovation to make consumers not you Giving people a fish is not as good as giving people a fish. Technology is always the root of a person's sustainable development. For people, this is the same for door and window companies. When it comes to technology, you have to say innovation and have everyone. The technology of the city is not something to be proud of. Please, a door and window brand wants to win the favor of consumers, and must use innovative innovation to make a differentiated card, otherwise everyone's door and window function technology is similar, for consumers, There is no reason to choose yours at all.
Nowadays, the door and window market has a good prospect. Many people want to come and share a piece of cake. But if you just imitate others and do not try to find a development path with the company's own characteristics, you will only get yourself into a quagmire. Live in the shadow of others.
When competitors have reached a certain level, and then want to win, relying on the quality of the foundation is no longer enough. Only rely on the technological innovation of each enterprise to develop different highlights from other products on the market, such as competitive Fire doors and windows, in order to have an accurate positioning of the direct product. As with the sale of breakfast, everyone will always be willing to buy better food if all other conditions are the same.
Nowadays, there are homogenization problems in various industries, although to a large extent, the differentiated products generated by technological innovation can bring out the homogenization of the door and window enterprises, but the differentiation advantage is also likely to be competitors. Imitate and copy, so technology research and development is a long-term investment in homework. Only by having something that no one else has, can consumers have reasons for not being able to do so.